// PRODUCT · BOOKING
Booking that fills your calendar, not your DMs.
// Part of Cognitify CRM.
A booking page your clients use without calling: pick a service, a specialist, a time — confirmed by SMS or Telegram, reminded automatically, recorded in your CRM. Clients cancel and reschedule themselves within your rules. And it’s your page, with your name on it — not a marketplace that shows your clients your competitors.
10-day free trial · No credit card · Included in every CRM plan.
Every “are you free on Thursday?” DM is a booking that almost didn’t happen.
Booking by chat feels personal until you count what it costs: the message answered two hours late, the slot that was free this morning, the client who asked, waited — and quietly booked elsewhere. Your calendar shouldn’t depend on how fast you type.
Cognitify Booking is a page that knows your real availability: it shows live slots, holds one for five minutes while the client types their number, confirms by SMS or Telegram, and reminds them so they actually show up. Behind it — your CRM: the visit becomes a deal, the client’s history is one card, and the no-show counter remembers what the receptionist forgets. Marketplaces bring you bookings and keep your clients; this one is yours — your page, your links, your client base, nobody cross-promoting the salon across the street.
// what you get
From “are you free?” to booked.
- 01
A wizard your clients finish
Three layouts — a mobile-first hub, a linear stepper, a three-column desktop — chosen automatically by screen. Morning / afternoon / evening grouping, nearest-free-slot shortcuts, and an “any specialist” option that picks whoever is genuinely least loaded.
- 02
Slots that don’t lie
A chosen slot is held for five minutes with a visible countdown. If someone else takes it mid-thought, the grid refreshes in place and says so — never an error screen, never a double booking.
- 03
Confirmations and reminders that arrive
Telegram when the client has it linked, SMS otherwise; reminders at the offsets you choose (24 h and 1 h by default); messages in five languages. Phone confirmed by a one-time code, so the number on the booking is real.
- 04
Self-service cancel & reschedule
A manage page where clients see their own bookings and move or cancel them — within the cutoff you set. Inside the cutoff, they get your phone number, not a loophole.
- 05
Run the desk from the CRM
Specialists manage schedules, vacations and blockers; staff see their day, book manually, confirm, mark no-shows and record the visit’s outcome — including what was paid. Per-client policies: trusted regulars auto-confirm, chronic no-shows need a confirmation call, blocked is blocked.
- 06
Every visit is a deal
Appointments auto-create deals in a dedicated pipeline: completed wins it, a cancel loses it, the price is snapshotted on booking day. Won visits can flow into your follow-up drips. Also on: a Telegram self-service cabinet for clients, an iCal feed for your own calendar app — and your AI agents can book, too.
// how it works
Live in about fifteen minutes.
- 01
Run the wizard
Services from your catalog, specialists with photos, working hours, your cancellation cutoff. The onboarding wizard walks you through all of it once.
- 02
Share your page
A link for your bio and a QR for the front desk; embeds for your site — five snippets, copy-paste. Virtual services get join links attached automatically.
- 03
Let it book
Clients pick, confirm by code, get reminded. Staff get a bell, the CRM gets a deal, and the “are you free on Thursday?” messages stop.
// under the hood
Part of Cognitify CRM — clients, staff, services and money in one system. Tenant isolation enforced in the database (row-level security on every table) · Transactional messaging: a booking that fails takes its “you’re booked” SMS with it — and nothing sends twice · Phone ownership proven by OTP before anything is booked · Append-only audit trail · Permissions from one registry, down to who may see the waitlist.
// use cases
Where it earns its keep.
- 01
Beauty & wellness
- A booking page in the Instagram bio instead of a DM queue.
- Reminders that cut no-shows; a counter that remembers the repeat offenders.
- Your clients stay yours — no marketplace upselling them the salon next door.
- 02
Clinics & practices
- Consent collected before the phone step, stored as evidence.
- Confirm-first policies for new patients, auto-confirm for regulars.
- Every visit on the patient’s card: appointments, outcomes, history in one place.
- 03
Consultants & online services
- Online-meeting services with join links in the confirmation.
- Client-timezone slot labels — 15:00 means their 15:00.
- An iCal feed puts bookings in the calendar app you already live in.
// questions
Questions, answered.
- Can clients pay when they book?
- Not yet — deliberately. v1 records what was paid at the visit; online prepayment means payment providers, fees and compliance, and we’d rather ship it right than bolt it on. A per-client prepay note is there for the desk today.
- Is this a marketplace?
- No — the opposite. You get your own page and your own links; your client list is yours; we never advertise other businesses to your clients. That’s the point.
- Will it sync with Google Calendar?
- Your bookings ride an iCal feed any calendar app subscribes to — Google, Apple, Outlook. It’s one-way (your bookings → your calendar); full two-way sync isn’t there yet.
- What about group classes?
- Individual appointments today — services, specialists, standalone resources like a room or a car. Group events with seats are on the roadmap; we’ll say so loudly when they ship.
// pricing
Included in every CRM plan.
Booking isn’t a separate subscription. If you use Cognitify CRM, your booking page — confirmations, reminders, the manage page and all — is already included.